Elevating Influencer
Experiences with Custom
Private Jet Ticket Designs.
Johnnie Walker
Ambition
How can we utilize ticket design to reinforce a heritage brand’s message and vision whilst enhancing the influencer PR gifting and travel experience?
Solution
Print and Experience Design
Role
Graphic Design and Brand Strategy
Credits
Kamva Gwana
I collaborated with Orchard Agency on the Johnnie Walker Flavourcation campaign, where I played a key role in conceptualizing and designing a unique set of tickets for print. These tickets were part of a curated PR package for influencers, granting them access to an exclusive private jet experience to Cape Town, sponsored by Johnnie Walker. My design aimed to capture the essence of luxury and adventure, whilst aligning with the campaign’s visual and branding guidelines.
